THE SIMPCO TEAM
SIMPCO has assembled the country’s foremost experts in Health and Human Services.
They are innovators who have run systems at the local, county, and state levels. Their combined expertise and experience have been brought to bear in the creation of The Simpco Solution – a truly revolutionary approach to health promotion and prevention that will result in significant reductions in health care costs for the state and greatly improved health outcomes for the participants. Founded by Dr. Jeffrey Sterling, an emergency room physician who has seen, first hand, the results of a system that does not engage individuals BEFORE a healthcare crisis, Simpco is poised to use technology without sacrificing the individualized attention that influences health care decisions. The team philosophy and approach is further informed by veteran behavioral scientists who understand the intersection between culture and health practices. Brief bio statements on Carol, Niva, Marlo and Arnold.